01Our story
2/3/Create began with a relationship before it became a company.
Terry and Anabelle Hammons share a February 3 birthday. They also share a belief that creativity becomes more powerful when it is supported by structure, ownership, curiosity, and opportunity.
Anabelle brings the creative range.
Terry brings the business infrastructure.
Together, they are building a platform that can grow alongside her—from high school, through college, and into whatever professional creative future she ultimately chooses.
The objective is not to decide today what kind of creator Anabelle must become. The objective is to build the platform from which she can discover it herself.
02The founders
Co-Founder & Chief Creativity Officer
Anabelle leads creative direction, project development, artistic experimentation, visual identity, photography, film and video concepts, social storytelling, portfolio curation, and exploration of new creative disciplines.
The CCO title is intended to represent real responsibility. As her experience grows, so should the scope of the decisions she makes.
Co-Founder & Chief Executive Officer
Terry leads company strategy, governance, capitalization, finance, legal and intellectual-property matters, partnerships, business development, risk management, and commercialization.
His role is to build the business of creativity around the company's creative work—and to turn the operation of 2/3/Create into an applied entrepreneurship education.
03The timeline
February 3
Two founders, one date on the calendar.
2025
A senior parking space becomes the first case study.
2025
The company is formed and the operating model is written down.
Next
The platform grows alongside its Chief Creativity Officer.
2/3
Shared origin
CREATE
Shared mission
Create something. Own something. Learn something. Build something.