Two founders/One birthday/No creative boundaries
2/3/Create is a multidisciplinary creative media and intellectual-property company founded by Terry and Anabelle Hammons—built to create boldly, learn by doing, and turn ideas into work the world can see, experience, and own.
Founder and project photography is added as it is approved for publication.
01What we're building
Anabelle's interests span visual art, photography, filmmaking, theater, music, digital content, graphic design, website design, and more. 2/3/Create exists to connect those interests rather than force them into separate boxes.
We create the work, document the process, organize the intellectual property, publish the story, build the audience, test the opportunity, and learn from the outcome.
01
Provide the structure, tools, visibility, and freedom to transform ideas into completed projects, professional portfolio assets, intellectual property, collaborations, and commercial opportunities.
02
Use the operation of a real company to teach branding, budgeting, finance, intellectual property, contracts, marketing, audience development, ownership, and entrepreneurship through direct experience.
Inside the Founder Lab →02The first create
A blank senior-year parking space became a Spider-Man-inspired piece of public art—and the first case study in how 2/3/Create turns one act of creativity into artwork, photography, video, content, storytelling, portfolio material, and entrepreneurial learning.
The before layout
A quick walkthrough of the blank space, filmed before the design and paint went down.
The reveal
The finished space, filmed in the final moments of painting.
03The creative universe
Drawing, illustration, painting, murals, and visual art.
Photography, portraiture, composition, and visual storytelling.
Music, audio experimentation, performance, and sound-led storytelling.
Graphic design, websites, social content, digital storytelling, and emerging media.
These studios organize the work. They do not limit it.
SoundFrom the sound studio
2/3 Sound explores original music, audio experimentation, and sound-led storytelling. Listen to a work-in-progress track below.
Sunkissed
Original work-in-progress track by 2/3 Sound
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Ethereal House
Original work-in-progress track by 2/3 Sound
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Summer Daze
Original work-in-progress track by 2/3 Sound
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AIAI automation & business systems
2/3/Create helps growing businesses turn repetitive processes into practical AI-powered workflows. From lead follow-up and scheduling to customer communication and internal operations, we design systems around the tools and team you already have.
Create systems that help new inquiries reach the right people and receive timely follow-up.
Automate routine administrative processes so your team can focus on higher-value work.
Connect the tools your business already uses into clearer, more efficient workflows.
04How we create
Imagine
Start with the idea, not the medium.
Define
Decide what the finished thing actually is.
Create
Make the work.
Capture
Photograph, film, and document the process.
Package
Organize files, assets, and rights.
Publish
Put it where people can see it.
Promote
Give the work an audience.
Monetize
Test where value exists.
Analyze
Read the results honestly.
Repeat
Apply the lesson to the next one.
Create→Capture→Publish→Build audience→Create opportunity→Create again
05The founders
Anabelle leads the creative direction. Terry builds the business infrastructure around it. Together, they are building a real company, an evolving body of work, and a hands-on education in what it means to create and own something.
05aFounder photographs
Candid moments from the life and work of Terry and Anabelle Hammons — family, projects, and the everyday creativity that shapes 2/3/Create.
We are open to thoughtful collaborations, creative commissions, community projects, brand partnerships, and opportunities that help good ideas become real work.
Two Three Create, LLC
A blank senior-year parking space became a Spider-Man-inspired piece of public art—and the first case study in how 2/3/Create turns one act of creativity into artwork, photography, video, content, storytelling, portfolio material, and entrepreneurial learning.
Collaborators: Anabelle Hammons (design, paint), Terry Hammons (production support)
View project